ProductPerformance & review

Use evidence to plan the next campaign.

Keep a ledger of the content you publish. Record supplied analytics, compare compatible work and bring confirmed conclusions into your next private plan.

Aster / Sample workspaceExample
Supplied evidence / First 7 days

What should we try next?

TikTok / Organic · Illustrative sample, not customer results

Opening with a detail420 views
Opening with the full product280 views

Team conclusion: test another detail opening. This small sample does not establish causation.

Confirmed conclusion ready for a new plan

A record of what went live

Keep platform, traffic, actual publication link, date, hook and content angle together. Retain the selected campaign project or delivery storyboard revision.

Evidence you can inspect

Enter measurements manually or preview a unified CSV before atomic import. Compare the same platform, traffic and observation window; unknown values stay distinct from zero.

A conclusion for the next campaign

Write a review note, ask a manager to confirm the current evidence and reuse it in a private plan. Export campaign CSV, JSON or a printable HTML report with data coverage and production workflow.

Put it to work

A useful next step
at every stage.

Read the practical guide
  1. 1

    Record the content's published URL and optional project version.

  2. 2

    Add cumulative analytics snapshots manually or through the CSV template.

  3. 3

    Compare compatible evidence, confirm a conclusion and carry it into a new plan.

Better connected.

All product features
Useful answers

A clearer picture.

From the first client brief to the next content plan. Know what is available and how the pieces connect.

Browse all questions
Does the performance centre connect to social analytics?

No. Record actual publication links and manually supplied measurements, or map your data to the unified CSV template. There is no connected social account or automatic analytics collection. Comparisons and reports show the observations you supplied, rather than proving causation or predicting revenue.

How do CSV import and content comparison work?

Use the unified UTF-8 template, preview row errors, duplicate identities and existing-data conflicts, then fix all errors before the atomic import. A batch supports up to 100 rows and 150 KB. Compare two to six publications from the same platform, traffic type and observation window. A blank measurement means unknown; measured zero remains zero.

Your next brief

Bring the next brief
into focus.

Keep the facts, drafts, people and approved version in one workspace.

Start a free previewOr explore the sample